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The Xperia 1 is available from several carriers. Even Amazon has it for sale - but not in stock yet. But there is no marketing for the phone. Why? Any TV ads? Online ads? Anything?
You likely will never see an Xperia ad on tv in the US
There should put marketing in ps4, I mean ps store, as one of the tabs.
See how many millions of people at least would see it.
Often we have dedicated tabs/sections to particular game and possibility to buy it right?
Why not propote X1 in similar way?
Nope, this will not happen. Sony is trying their best for people to never hear about their phone. They've obviously never even considered hiring even one person to work in marketing, they're just that sort of company, the complete opposite of Apple.